![Experts: Americans Will Spend More Than $1 Trillion This Holiday Season](http://townsquare.media/site/922/files/2018/11/RS2169_146925184.jpg?w=980&q=75)
Experts: Americans Will Spend More Than $1 Trillion This Holiday Season
Buoyed by a strong economy, consumer confidence figures, and sky-high employment numbers, people in the U.S. are set to open their wallets in a big way this holiday season: to the tune of more than a trillion dollars.
This high water mark has never been crossed before, note the experts at eMarketer.
Americans likely will spend $1.002 trillion from Nov. 1 to Dec. 31 -- a 5.8% increase from 2017, and the strongest growth since 2011.
While traditional brick and mortar stores will account for nearly 88% of this trillion-plus total, this percentage is still in decline -- not surprising considering the fate of stores like Toys 'R Us, Sears, and other former shopping powerhouses.
Increasing, however, is e-commerce spending: 12.3% of that $1.002 billion total will be point-and-click-based shopping -- that's $123.73 billion, an increase of 16.6% over last year.
More From WNAW AM
![5 Things You Shouldn’t Be Doing At Cumberland Farms In Massachusetts](http://townsquare.media/site/922/files/2024/07/attachment-attachment-Untitled-design-26.jpg?w=980&q=75)
![MA Residents: Catch A Concert In The Heart Of Lenox!](http://townsquare.media/site/918/files/2021/09/attachment-Party-in-the-Park.jpg?w=980&q=75)
![This Massachusetts Pizza Spot Ranks Among the Top U.S. Restaurants for 2024](http://townsquare.media/site/919/files/2024/07/attachment-Pizza11.jpg?w=980&q=75)
![Massachusetts Absolute Best Deli is This Family-Run Sandwich Joint](http://townsquare.media/site/919/files/2024/07/attachment-Reuben4.jpg?w=980&q=75)
![MA Residents: Our Communication Skills Have Gone Out The Window!](http://townsquare.media/site/918/files/2021/02/Phone-Apps.jpg?w=980&q=75)
![Massachusetts is Home to One of the Top 20 Rudest Cities in the U.S.](http://townsquare.media/site/920/files/2024/07/attachment-rude-pic.jpg?w=980&q=75)
![Massachusetts is the Home of 3 of the Most Delicious Beers in the U.S.](http://townsquare.media/site/919/files/2024/07/attachment-Beer.jpg?w=980&q=75)
![One of the Top 10 Most Charming Towns in America is in Massachusetts](http://townsquare.media/site/919/files/2024/07/attachment-Nantucket18.jpg?w=980&q=75)
![The Top 10 Oldest Restaurants In Massachusetts Still In Business](http://townsquare.media/site/922/files/2024/07/attachment-gettyimages-1381577078-612x612.jpg?w=980&q=75)